Anthony Cogliani, Nick Cogliani

Newpro, Woburn, MA

Award category: Industry Impact
Speciality: Replacement/specialty contractor
66 years in business
2010 volume: $18 million
Staff: 32 office, 65 field
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Credit: Sound and Vision Media

In Massachusetts, you’d have to be a hermit not to know Newpro. The New England home improvement company with one of the best websites in the business leverages longevity, family ownership, and customer service into a regional brand. “We let our customers speak for us” via social media, owner Nick Cogliani says.

Newpro recently created a full-time “customer concierge” position to ensure client satisfaction. “We’ve instilled in our culture the idea that customer service includes every department of our company,” Cogliani says.

Newpro manufactures its own windows and installs them with its own AAMA-certified team of installers. The company’s 20-year-old money-back guarantee to customers if they’re not completely satisfied is “about our commitment to exceed their expectations.”